65.3% of matchups won
2,576 matchups
Elo 1571
tracked 2025/02/21 → 2026/10/13
mission: Protecting animal rights · Animal rights activism · nonprofits
Public sentiment
how often it gets picked, by matchup framing70%
picked as helping wellbeing
2,022 matchups
48%
picked as hurting wellbeing
554 matchups
On balance people see it as helping.
Who rates it higher
See who rates People for the Ethical Treatment of Animals higher
The 4 splits (party, gender, age, US vs. international) are free with an email. No password.
Rating over time
Elo, 7-day average · history as of 2025-08-29Related
Similar organizations
01
L214
→
53.4% wins · French animal rights organization
02
American Society for the Prevention of Cruelty to Animals
→
53.4% wins · American nonprofit organization
03
Humane World for Animals
→
66.3% wins · non-profit organization in the USA
04
Change.org
→
53.7% wins · American petition website
05
NAACP
→
65.3% wins · civil rights organization in the United States
Known for
- Silver Spring monkeys case
- PETA India formation
- Banned Australian wool boycott
- Exposed angora rabbit farms
- Proggy Award initiative
Based on 2,576 head-to-head matchups from Mic Check's global survey; ratings use Elo (1500 = neutral start). Latest data 2026/10/13. Full rankings ·
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