14.4% of matchups won
424 matchups
Elo 1275
tracked 2025/05/18 → 2026/09/30
mission: Delivering premium drinks globally · Alcoholic beverage industry · businesses
Public sentiment
how often it gets picked, by matchup framing11%
picked as helping wellbeing
159 matchups
16%
picked as hurting wellbeing
265 matchups
People are split on it.
Who rates it higher
See who rates Diageo higher
The 3 splits (party, gender, age, US vs. international) are free with an email. No password.
Rating over time
Elo, 7-day average · history as of 2025-08-29Related
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Known for
- Major Scotch producer
- Successful brand acquisitions
- Substantial investment in whisky
- Expansion into non-alcoholic
- Sustainable business practices
Based on 424 head-to-head matchups from Mic Check's global survey; ratings use Elo (1500 = neutral start). Latest data 2026/09/30. Full rankings ·
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