19.1% of matchups won
330 matchups
Elo 1349
tracked 2025/05/15 → 2026/09/21
mission: Innovative luxury fashion · Luxury fashion · companies
Public sentiment
how often it gets picked, by matchup framing11%
picked as helping wellbeing
162 matchups
27%
picked as hurting wellbeing
168 matchups
On balance people see it as hurting.
Who rates it higher
See who rates Off-White higher
The 2 splits (party, gender, age, US vs. international) are free with an email. No password.
Rating over time
Elo, 7-day average · history as of 2025-08-29Related
Similar organizations
01
Gucci
→
31.3% wins · Italian luxury fashion house based in Florence, Italy
02
VF
→
27.4% wins · American global apparel & footwear company
03
Dolce & Gabbana
→
27.9% wins · Italian fashion house
04
Christian Dior
→
19.3% wins · French multinational luxury fashion house
05
Chanel
→
26.5% wins · French fashion house
Known for
- Collaboration with Nike
- Collection at Paris Fashion Week
- High-profile collaborations
- Sold to Bluestar Alliance
- Partnered with Mattel Creations
Based on 330 head-to-head matchups from Mic Check's global survey; ratings use Elo (1500 = neutral start). Latest data 2026/09/21. Full rankings ·
Want the full story?
Tracking over time, custom demographic cuts, benchmarking and message testing.
Commission a study →