32.6% of matchups won
393 matchups
Elo 1500
tracked 2025/05/31 → 2026/10/06
mission: Protect brands in digital advertising · companies · user nomination
Public sentiment
how often it gets picked, by matchup framing26%
picked as helping wellbeing
280 matchups
50%
picked as hurting wellbeing
113 matchups
On balance people see it as hurting.
Who rates it higher
See who rates Zefr higher
The 3 splits (party, gender, age, US vs. international) are free with an email. No password.
Rating over time
Elo, 7-day average · history as of 2025-08-29Related
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Based on 393 head-to-head matchups from Mic Check's global survey; ratings use Elo (1500 = neutral start). Latest data 2026/10/06. Full rankings ·
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