58.9% of matchups won
3,228 matchups
Elo 1460
tracked 2025/02/24 → 2026/09/15
mission: Advancing marketplace trust · Consumer protection · nonprofits
Public sentiment
how often it gets picked, by matchup framing58%
picked as helping wellbeing
2,275 matchups
60%
picked as hurting wellbeing
953 matchups
People are split on it.
Who rates it higher
See who rates Better Business Bureau higher
The 4 splits (party, gender, age, US vs. international) are free with an email. No password.
Rating over time
Elo, 7-day average · history as of 2025-08-29Related
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Known for
- Established in 1912
- A+ to F rating system
- 400,000 accredited businesses
- Dispute resolution services
- Self-regulation framework
Based on 3,228 head-to-head matchups from Mic Check's global survey; ratings use Elo (1500 = neutral start). Latest data 2026/09/15. Full rankings ·
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