51.2% of matchups won
459 matchups
Elo 1642
tracked 2025/05/15 → 2026/10/16
mission: Providing affordable products · Retail and community services · businesses · companies
Public sentiment
how often it gets picked, by matchup framing60%
picked as helping wellbeing
320 matchups
31%
picked as hurting wellbeing
139 matchups
On balance people see it as helping.
Who rates it higher
See who rates Dollar General higher
The 3 splits (party, gender, age, US vs. international) are free with an email. No password.
Rating over time
Elo, 7-day average · history as of 2025-08-29Related
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Known for
- 19,643 stores nationwide
- $37.885 billion revenue
- Opened 1,000 new stores
- Expanded to Mexico
- Supported literacy programs
Based on 459 head-to-head matchups from Mic Check's global survey; ratings use Elo (1500 = neutral start). Latest data 2026/10/16. Full rankings ·
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